case studies / Website · partner CRM

Oating

A premium oat-milk brand website paired with a partner portal and CRM for cafés and stockists.

Oating brand website and partner CRM illustration

the brief

the operating problem.

The public brand experience and the partner relationship needed to feel connected. The project therefore extended beyond a marketing website into a structured path for cafés and stockists.

the approach

one connected product.

The public site communicates the product while the partner layer organises enquiries and ongoing business relationships behind the brand.

inspectable evidence

what can be verified.

  • Public brand website
  • Partner journey represented in the product
  • Integrated marketing and operational scope

This profile describes the public product and delivered scope. It does not claim private commercial metrics or client outcomes that are not published.